If you really want to sell more stuff, stop selling! In this episode we discuss what you need to do instead. Tune in to find out: What big opportunity...

Is it true that customers are more fickle & less loyal than they once were? Or is it just that we’re all now playing a different game on a...

When you started out in business, were you aiming to be average? The ‘norm’ in your industry? No? Well, your customers don’t want that either. So how can you...

The quality (and longevity) of your customer relationships is key to the future of your business. So treating them as individuals in your marketing can make a huge difference...

It’s getting harder to cut though all the noise and reach your ideal customer. You’ll hear it said you need to market your business everywhere to get noticed. But...

If you get frustrated at how hard it is to influence people to buy, this episode is for you. There’s been a dramatic shift in the balance of power....